From the manufacturer:
Keepsake Clay and Frame Set are the perfect way to capture a special memory or time. Makes a perfect gift for expecting parents or new grandparents!
Superior to Air Dry Clay: Shatterproof / More detailed impression / Bakes in 30 minutes vs. 24+ hour dry time
Not happy with your impression? No problem, do it over again - clay stays soft until you bake it
This kit contains soft, pliable, White Keepsake Clay, making it easy to get a clear hand, foot or paw print.
Includes: Keepsake clay, silver frame, detail tool, clay roller, photo mat and clear pane to protect your photo and easy to follow instructions.